Making the Scene At The Media Summit 2009

by Brad Balfour

[left: Hollywood & Technology panel]

For the last six years, Digital Hollywood, a small company based in Los Angeles, produces--with The McGraw-Hill Companies, and co-sponsors BusinessWeek and Standard & Poor’s----Media Summit New York, one of the most fascinating events on the business and cultural calendar. Though the event takes place for only a brief two days--March 18th and 19th in the McGraw Hill Building (at 6th Ave. and 49th St.)--it produces such compelling sessions with key media, entertainment and technology leaders that are an event worth viewing online.

This year's keynote interviews, hosted by Businessweek's editorial staff, are with media leaders Jeff Zucker, President and CEO of NBC Universal; Philippe Dauman, President and CEO of Viacom Inc., and Steve Ballmer, CEO of Microsoft Corporation. Besides these conversations, there are several panel discussions with other media leaders from major companies such as MySpace, Google, The Washington Post and others that will also be available via videocast.

The Summit draws more than 1,000 attendees and 150 panelists for two days of discussion on topic surveying global media and technological innovation, or in the words of the producers, "The Communications Revolution.”

[Left: Jeff Zucker blinks!] Digital Hollywood produces other trade conferences for the media, entertainment, advertising and technology industries. More than 15,000 executives each year attend Digital Hollywood events, which include Digital Hollywood Los Angeles; Digital Hollywood Europe in London; Media Summit New York; Game Power, Mobile Entertainment, and Reinventing Advertising at CES in Las Vegas; Building Blocks in San Jose; Advertising 2.0 New York; and the Time Warner Summit: Politics 2008. Founder Victor Harwood is a principal authority on the convergence of the entertainment and technology industries.

Thanks to wonders of the internet and the technology being discussed here, you can experience The Media Summit New York through the sites: www.digitalhollywood.com, www.media-summit.com, www.mcgraw-hill.com.